About us
Expert Guidance for Playful Adventures
Our team offers the knowledge and creativity needed to help you find the best toys that inspire imagination and learning. We create personalized recommendations for every child.
End-to-End 24/7 Customer Support
From the moment you enter our store to the time you leave with your new toys, we ensure a delightful experience, providing you with everything needed for endless fun.
Pricing to suit
all budgets and ages
Meet our toy experts
Passionate professionals fueling our fun
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the selection of the toys, marketing, and customer experience strategies.
Mich Stark
Chief Play Officer
Mich loves taking on challenges. With his multi-year experience in the toy industry, Mich has helped ToyLand become the leading toy store in the country. Mich is among the best minds in the business.
Aline Turner
Chief Toy Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house developers and looks after the community of thousands of toy enthusiasts.
Iris Joe
Chief Fun Officer
Iris, with her international experience, helps us easily understand the numbers and improves them. She is determined to drive success and delivers her professional acumen to bring ToyLand to the next level.